Zoosk is an online dating app with a network of users in over 20 different countries. In order to provide quality experience for every user, it was imperative that the web storefront offered localized payment options.
Considering the store experience had not been touched since its creation five years prior, this feature required a complete overhaul of everything from interaction and logic to the user journey and UI.
- Outdated visual design.
- Lack of design parity between platforms and within the current experience.
- Localization strings.